Crete: Long Term Vision Makes Short Term Decisions Easier

When Should Carriers Start Paying Drivers More?

The freight market may be turning a corner, but what does that mean for drivers and the companies competing to keep them?

In this episode, Tim Aschoff, President and COO of Crete Carrier, shares his perspective on where trucking is headed and how carriers can position themselves for what comes next.

The conversation gets into the decisions shaping Crete’s approach to drivers, equipment, freight and growth, along with what Tim believes separates a short term strategy from one built to last.

Listen to the full episode to hear Tim’s take on where the industry goes from here.